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Wednesday , June 28 2017

Larry Mogelonsky

Larry Mogelonsky
LMA Communications Inc.

Respect your housekeepers: they work hard

Every hotelier knows that housekeeping is a vital aspect of any property’s operations. All it takes is just one look at an online review site to see just how sensitive guests are to errors in this regard. Even though we all know how important the role of the housekeeper is, seldom do we managers actually know how to do what …

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The need for hotel careers in the face of the gig economy

As the gig economy continues to take hold in various industries, it is also changing how we think about our chosen line of work. The 9-to-5 office is eroding while working from home and working when you want behaviours are gaining widespread acceptance. The impacts for hotels are manifold. At its core, this freelancer economy promotes a transient approach to …

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Hospitality lessons from the final frontier

Star Trek hoteliers

Can hoteliers learn from Star Trek? What does this have to do with the world of hospitality? What can we learn from the good captain and his crew? Beam me up, Scotty! The original television series “Star Trek” ran 79 episodes in the late 1960s. After being cancelled due to poor ratings, it was revived and spawned a slew of …

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Valentine’s Day less than two weeks away

Valentines Day hotel scene

For hotel directors of sales and marketing, Valentine’s Day is less about romance or showing one’s affection and more about delivering some semblance of occupancy during the traditionally lower-revenue tail-end of summer months (outside of the school holidays). Most plans are ideated and drawn out in broad strokes in late fall or prior to the holiday season, with tactical execution beginning in earnest …

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How to hot button your loyalty program

woman happy with her online loyalty program

An old-school sales technique called “hot button selling” may help shed some light on how to improve your loyalty program. Used to describe the process of qualifying your leads by deciphering the emotional motivations underpinning their logic-based decisions, its proliferation makes sense because of how often we humans are slaves to our emotions. When it comes to purchases, we habitually …

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Are entry level jobs at risk with Airbnb?

hotel employees

Raising the argument that Airbnb’s business model does not directly support the local economy is not anything new for the hospitality industry, and even more so for real estate. However, there appears to be an additional impact on hotels, one that requires a bit of explaining. (Before we get underway, know this Airbnb is simply the largest of these alternate …

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Early birds are angry when they don’t get their worm

hotel guests need coffee

A wedding in the family served a worthy excuse for a Saturday night sojourn to a resort hotel in a small city two hours away from my hometown of Toronto. The venue was immaculate, the bride was stunning, the speeches were uproarious, the food was great and the whole shebang went off without a hitch. But an issue arose when …

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