Monday , May 28 2018

Marketing

What the experts say about the future of hospitality

 Rachel Grier of revenue management software company IDeaS explores the latest trends in APAC hospitality. A survey of 100 leading hospitality industry professionals from across the Asia-Pacific region has predicted a positive outlook for the regional hotel sector in 2018. A healthy 61 percent of respondents forecast 10 percent or more revenue growth in the year to come. The APAC …

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Your guide to CRM…

As the guardian of the hotel’s brand, the marketing manager ensures that all guest communications are on brand and on message. Additionally, as a primary generator of demand, they use the CRM system to find opportunities to drive revenue and increase profits...

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