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Monday , June 26 2017

Industry Voices

The changing value of the channel

The “walk- in”: possibly the lowest cost channel available to us, just not enough volume or consistent volume to totally rely on, (unless of course you’re yield managing a car park, in which case up to 80% of your guests could be “walk-ins”). The “walk-in” however, is still a lucrative source of revenue. The value of the “walk-in” channel to …

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Direct bookings present the biggest challenge for hotels of all sizes

Managing a hotel is akin to a juggling act. Hoteliers are constantly switching between tasks, projects, and priorities – everything from revenue management to delivering a great guest experience. New research from SiteMinder has revealed what keeps hoteliers, all around the world, awake at night. The cloud platform asked hoteliers, both independents and groups, to rank the biggest challenges they believe their …

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8 important search changes hotels should be aware of…

With Google constantly updating its algorithms and strategy, traffic coming in from multiple devices, and inconsistent SEO practices from travel websites, it’s hard for hotels to get a clear picture of what is working and what needs to be done to increase traffic and conversions in the future. Analysis by Net Affinity has shown organic traffic is being rerouted to paid search results, social media, and …

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Common issues with wifi in resorts and hotels

In the vast world of wifi technology, many resort and hotel owners are left scratching their heads as to what they need to do to provide their guests with a decent wifi connection. In this article, we will go through some common core issues with wifi in resorts and hotels. One of the main issues we see is the overuse …

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Why is a good breakfast buffet important to guests?

A breakfast brings many benefits to guests that accommodation providers may not initially think about. A satisfying breakfast adds ease and comfort to a guest’s stay, making it a far more pleasant experience overall. Not only is breakfast the most important meal of the day, it is also the most important amenity when staying at a hotel, large or small. Your property …

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