in fn
Saturday , October 21 2017

Industry

Sharing the view with freedom campers

freedom campers

Summer has, thus far, failed to arrive in Wellington, apart from the odd ‘you can’t beat Wellington on a good day’ day, where you drop whatever domestic inside job you are doing and go out and enjoy the sunshine while you can. A short summer break (in search of sun) to a treasure of a spot in Taranaki called Opunake …

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First impressions count at Quest Petone

Quest Petone: lounge area in two bedroom apartment.

For Joseph Teh, becoming a franchise director of Quest Petone is the culmination of years of hospitality experience, hard work and business management…and the manifestation of a career trajectory that began in his teens. Joseph’s first experience of work was within family-owned Chinese restaurants.  “We all had to go help our family business, you know how it is with Chinese …

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No more spaghetti: where hotel technology must go in 2017

A fly on the wall of a conversation about hotels and technology will almost invariably hear the word silos. How are technology silos holding us back, for instance? Data silos are a barrier in any organization, but this term doesn’t adequately convey the true mess that the hospitality finds itself in. The problem is that silos suggest order. Some logical grouping …

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Can you describe your typical guest?

know your target market

Sharpen your marketing’s effectiveness by first determining exactly who your target audiences are. Surprising fact: most hoteliers don’t know who their target market is. It’s all too easy to say you want to market to “everyone” including business travellers, couples, families, golfers, city explorers, foodies, outdoor adventurers… you get the picture. But, brilliant hotel marketing doesn’t happen by mistake. If …

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4 paradoxes driving guest decisions

In this environment, customers do not want either/or solutions: they want the best of both worlds where the best trade-off is no trade-off. IHG’s latest research has identified four paradoxes that are driving the decisions customers make in a landscape constantly changing through advances in technology. The hotel group launched its 2017 trends report – The Uncompromising Customer: Addressing the Paradoxes …

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The role of health and wellbeing in hospitality

wellness tourism, a spa treatment

Yes, wellness as we know it in the hospitality business is dead. And we MUST embrace the new incarnation of wellness.  Gone are the days when wellness was an isolated occurrence within the four walls of the spa and fitness area. Our guests are demanding wellness in F&B outlets, guest rooms, public spaces. Even the back of house requires a …

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5 hotel sales tactics to jumpstart 2017

marketing tactics for hotels

A fresh new year brings a new opportunity to delight ownership with big results in group/event sales…but only if you start off with velocity. Here are five tactics for jumpstarting your hotel sales performance in 2017 and establishing momentum for the next 12 months: Have a kick-ass kick-off! Seize this moment to fire up your group sales team and send …

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Creating a safe workplace key to success

Adults Learning First Aid CPR

Life is about choice, but in business it’s about making the right decision for employees and clients.  The cost of compliance and the added value that quality decisions can make are the key to successful businesses. The wellbeing and productivity of employees can be taken for granted, but lost work days through sickness and injury can be costly to the …

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Is calendar integration the next step for accom?

Another day, another sharing economy innovation: Uber has launched a new app service that allows it to sync up with users’ personal event calendars. How might this apply to the accom sector? The idea is that the app interprets data in the user’s calendar to recommend destinations for upcoming meetings, etc. It’s an interesting concept that relies on users agreeing …

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Is this really the future of hotels?

Neuro-dreaming: the future of hotels

Robobutlers, morphing hotels, choosing dreams and longevity spas, 3D printers to dial up a pair of slippers, or an iPhone? Is this really what’s in store for the the future? Futurist James Canton says so. When travellers check into a hotel in 2060 they can expect it to be on Mars, to feature augmented reality, artificial intelligence, morphing beds, robotics, touchscreen …

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