in fn
Saturday , October 21 2017

Tag Archives: marketing

Using social media influencers to market your hotel

It’s cost effective, and it works. Influencer marketing is no longer the domain of the big guys. Essentially the digital age’s version of a celebrity endorsement, influencer marketing is a powerful way to connect with larger audiences, whatever your business size. Here’s how you should go about it.

Read More »

Seven expert tweaks for your hotel’s PPC

From researching extensively for keywords, to monitoring which terms convert into traffic or bookings, to making adjustments depending on the season, weather, destination, special events…. It’s a lengthy and thorough process that requires more time than most hoteliers realise.

Read More »