Two new Andrews have snaffled top jobs in the New Zealand hospitality sector.
Tourism NZ’s Andrew Waddel will bring some fizz to his role as general manager for Australia.
Joining the tourism organisation from organic syrup manufacturer Soda Press Co, he is former marketing director for Red Bull Australia and has extensive marketing experience with leading brands including Stella Artois and Beck’s beers.
The tourism bosdy’s chief executive, Stephen England-Hall, says Andrew has a passion for all things New Zealand and is a strong advocate of understanding consumer needs.
“Andrew’s senior leadership experience across UK, South Africa and Australia markets make him an excellent fit for this key role, which manages New Zealand’s largest tourism market,” he said.
“His growth mindset for developing brands, coupled with a deep connection to New Zealand, was a stand out.
“Tourism New Zealand is delighted to welcome Andrew on board, we look forward to working with him.”
Born in Wellington, Waddel studied marketing at the University of Otago.
“I’m hugely excited to lead the 100% Pure New Zealand brand in Australia and help shape Tourism New Zealand’s story,” he said.
“After travelling and working abroad for over 15 years, I’m honoured to be in a role that’s brought me back to my roots.”
Waddel will be based in Tourism New Zealand’s Australian office in Sydney, with his appointment effective immediately.
Meanwhile, leading training body ServiceIQ has appointed Andrew McSweeney as its new chief executive.
ServiceIQ is the industry training organisation (ITO) for the aviation, hospitality, retail, travel, tourism and museums sectors.
The group’s board chair, Rick Christie, said: “Andrew joins ServiceIQ at a time of continuing strong growth for New Zealand, driven by substantial increases in tourism and immigration, which is creating significant work-force demand in the services sectors.
“With this level of expansion, the need for work-based training has never been higher.
“Andrew’s management experience and leadership capabilities will be well suited to leading our organisation to meet both these current and future service industry workforce growth and development challenges.”
McSweeney’s previous experience includes executive-level roles at AgResearch, PGG Wrightson, ANZ and The National Bank. He will take up the job with Service IQ at the end of August.