Monday , September 24 2018

Tag Archives: Experience

Wyndham Rewards goes all-in

Wyndham Rewards today unveiled a new loyalty partnership with Caesars Entertainment and its award-winning Total Rewards program with more than 50 million members, upping the ante for members of both programs with a host of industry-leading perks.

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A simple way to snatch a booking from the jaws of an OTA

More international tourists discover the uncrowded charms of the South Pacific

A famous Cornell study in 2009 found that when a hotel had a first-page listing with an OTA, it received a boost in direct bookings on its own website. This came to be known as “the billboard effect”. Recently, the effectiveness of the billboard effect has been questioned, because new studies show that although many customers still visit a hotel’s …

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